Candy Bar Fundraisers – The Pros and Cons of This Fundraising Option

Any fundraiser that you choose will have pros and cons. Before you choose a school fundraiser, learn about the benefits and problems of each choice so that you can find the best fundraising option for your school. Knowing about potential problems will also help you to better plan your fundraiser and to avoid many common problems before they occur. This article will discuss the problems and benefits associated with a candy bar fundraiser so that you can decide if this is a good fundraising option for your school.

Candy Bar Fundraising Advantages

Your school will find that candy bar fundraisers have many advantages. It is a profitable fundraising choice perfect for almost any school or organization. Candy bar fundraisers are great for sports teams, clubs, organizations and school groups. This type of fundraiser is generally seen on high school and college campuses.

Huge Profit Potential

Candy bar sales are a profitable choice for any school, but work especially well for small groups. Many schools earn profits as high as 50% per sale with this fundraising choice.

Great for Small Groups

Small groups often have trouble finding fundraising options since many school fundraisers require a large minimum order. Your school or organization can host a candy bar fundraiser by purchasing a case or two of candy, which isn’t too much candy for even the smallest organization. This means that any size organization can participate in this fundraising type.

Easy to Sell

Candy bars are very inexpensive which means that potential buyers will be easy to find.Most people have a spare dollar or two that they can use to purchase candy bars and support your school. Since candy is so affordable you will have lots of willing buyers.

Great for Students

Candy bar school fundraisers are also popular with students. Most students would rather sell candy than catalog items. Students enjoy being able to buy and sell candy at school. Letting students participate in the candy selection process will make this popular fundraising choice even more popular.

Cons of Candy Bar Sales

Candy bar fundraisers are a great fundraising choice, but they do have a few disadvantages. Continue reading to learn more about a few of disadvantages to selling candy bars.

Money Required Up Front

Most fundraising companies require that you pay for your candy bars before you receive them and start to sell. This means that your school will have to make an initial investment before the fundraiser can start. Also if your school doesn’t sell as much as expected you may be left with extra product that you have already paid for and that cannot be returned.

Candy May Be Lost or Damaged

If you aren’t careful your candy may be lost or damaged. During the warm summer months you will need to protect your candy from melting.You will also need to protect your candy from being lost or stolen. As you plan a candy bar school fundraiser think about potential problems like these and find solutions so that you can sell all of your candy. Collecting fundraising earnings regularly and holding product for your students will help to protect them from product loss.

Candy bar fundraising is a great school fundraising choice. Students and teachers alike will appreciate this school fundraising option. Understanding the pros and cons will help you to decide if this fundraiser will work for your school.

How to Write Powerful Fundraising Letters That Raise Money and Improve Donor Relationships

Writing fundraising letters is an art! There are definite ways and strategies to ask men and women for their charity dollars… yet many fundraising professionals don’t know the first thing about writing productive letters or about direct mail.

Why are so many fundraising professionals in the dark? Because the strategies, systems and methods they must know to be successful are not taught in schools or universities. Instead, they are proven methods passed on from one successful fundraiser to another.

That’s why so many charities have to hire professional writers and consultants to develop their direct mail fundraising programs. Meanwhile, the fees for these consultants can be lofty and many smaller charities just can’t afford the fees. In this article, I want to give you a few tips on why direct mail fundraising is an essential part of your fund development program and a few ways you can begin building your program.

Step One: Keep good records! Your church or charity should have a good computer system and software package that can track every donation. Obviously, you need the name and address of the donor along with the amount of their gift. But you also want to record the designation (how the gift should be used) and what motivated the donor to give. By motivation, I mean was it a letter, a personal visit, an event or a fund raising campaign? Be detailed about the motivation so you can use this information to track the effectiveness and conversion rates of your fundraising efforts.

Step Two: Get your ducks lined up. Make sure you start your fundraising efforts with a plan and asking the right questions. A good fundraising program has donor acquisition programs (getting people to give for the first time), donor development (turning one-time donors into long-term partners), and donor relations (caring for your donors). Before you decide on a fundraising strategy, make sure you keep the end in mind. If you mix agendas you can have disappointing results.

Step Three: Convert your one-time givers into long-term donors. One of the most powerful benefits of direct mail is to develop a closer relationship with people who have shown interest in your cause. A one-time giver is not a donor or a partner. So it’s important to develop specific fundraising letters that will increase the commitment of that giver and motivate them to give another gift. Writing well structured and motivating fund raising appeal letters is essential to converting one-time givers to long-tern donors.

Step Four: Take care of your donors. I am always amazed at how little care non-profit organizations give to their donor base! And then they wonder why their fundraising efforts are not successful. Your donor base is like the heart of your organization. If it’s not pumping blood (donation dollars) through your system, the whole body can weaken and eventually die! Every donor should receive the best attention and care that is reasonable. You will want to develop easy to implement systems to properly thank your donors for their charity dollars. And here’s a surprise: to be successful, every donor should received a sincere and well-written thank you letter within five business days of the receipt of their gift! Why is this so important? First of all, it’s the polite thing to do! Treat the donor’s gift as if it was a personal birthday gift to you from a good friend. You would thank your friend right away… it’s good manners and part of maintaining good relationships. The same is true in fundraising.

The other reason that thank you letters are so important is because they often serve as a tool for the donor to give again! Many of my fundraising clients received more than 25 percent of their donation dollars from thank you letters and donor receipts. Setting up good fundraising systems pays in high dividends. Take the time to develop your systems and watch your donor base expand and your income grow.

Non-Profit Fundraising With Custom Playing Cards

Because Playing Cards (e.g. poker cards) can be customized on both the back and face of the card, they provide a great opportunity for a unique fundraising campaign which can effectively be combined with complementary fundraising events. Since Custom Playing Cards are associated with fun and entertainment, the positive impressions supporters associate with their use will reflect positively on a non-profit organization’s brand. Playing cards also have a relatively long life span, assuming of course that cards are not lost! As a result, supporters will have repeated reminders of the organization each time they use the cars while also providing the non-profit with added exposure to other game participants.

There are essentially two types of custom playing cards. Some suppliers will only customize the back of each card while others offer the option of customizing both sides of the cards. While single-sided custom cards are less expensive, they do not provide the same opportunities for fundraising. With dual-sided Custom Playing Cards, a non-profit organization can place its logo (or its event logo) on the back side of all the cards in a deck (since all backs should be the same) while selling advertising space on the face of each card. Because playing cards are printed in full sized sheets before being cut into individual cards, the face of each individual card may be uniquely customized, typically without incremental cost. The set up costs to customize the face of one card or all cards with one logo or all cards with different logos will be approximately the same. The caveat is that special artwork used must be provided in production ready formats acceptable to the supplier (typically using Adobe Illustrator). If new artwork must be developed or existing artwork modified, additional costs may result.

To optimize the potential of this fundraising idea, non-profit organizations sell the ad space on the face of the 52 cards (plus 2 jokers, typically) to business and individual supporters. With 54 cards, a nominal fee of $100 can generate $5200 in revenue. Only a fraction of this revenue will typically be required to cover the set up costs for the custom cards.

Once the cards are printed, organizations can sell the individual decks to supporters and community members for as much as a 100% profit depending on the number of decks purchased. Retail business supporters can also be asked to sell the decks at local stores to further increase sales. Sales can also target card clubs as well as local bars holding Texas Hold ‘Em games. Taking pre-orders can help limit risks by establishing a baseline for orders, however, organizations should plan for additional production for post-production sales.

The cost of Custom Playing Cards will vary based on the number of cards printed as well as the specific style of cards chosen and packaging options. Orders of 1000 decks or more will yield lower costs and a more reasonable resale price. As a general example, 1000 custom decks in imprinted packages at a resale price of about $7 per deck can yield approximately $3500 in proceeds. Actual costs may be higher or lower based on the specific type of card, packaging, imprint colors, and other factors. When combined with revenue from ad sales, a Custom Playing Card fundraising campaign has the potential of generating substantial proceeds for the organization.

In addition, the Custom Playing Cards campaign can be combined with with a Casino Night Event or a Texas Hold ‘Em Event to both further leverage card sales as well as for incremental proceeds from these popular events.